Baseball, ‘Bachelor’ top Wednesday

Morning Ratings Flash - Rick Kissell

Game 4 of the World Series led Fox to another nightly victory in key ratings categories, according to preliminary nationals from Nielsen, but ABC’s “The Bachelor” also performed very well.

Reliable prelims weren’t available for the Florida Marlins’ extra-inning victory over the New York Yankees, but the contest is expected to deliver at least a 7.0 rating among adults 18-49 and more than 20 million viewers overall, making it easily Wednesday’s top program.

ABC ran second for the night, largely on the strength of “The Bachelor” (6.4/15 in adults 18-49, 13.4 million viewers overall), which was runner-up to baseball from 9 to 10 and easily defeated NBC’s third-place “West Wing” (4.1/10 in adults 18-49, 11.8 million viewers overall).

The Alphabet’s “My Wife and Kids” again looked strong at 8 (4.8/14 in adults 18-49, 12.4 million viewers overall), and “It’s All Relative” (4.1/11, 10 million viewers overall) retained about 85% of that lead-in – down a bit from its stronger holds in the last few weeks.

NBC’s “Law & Order” was the clear non-sports choice at 10 (6.0/16 in adults 18-49, 16.3 million viewers overall).

CBS received a solid perf from “King of Queens” at 9 (3.4/8 in adults 18-49, 10.3 million viewers overall) but dropped at 10 with “Brotherhood of Poland, N.H.” (1.9/5 in adults 18-49, 6.1 million viewers overall).

Preliminary 18-49 averages: Fox, 6.9/18; ABC, 4.6/12; NBC, 4.2/11; WB, 2.5/7; CBS, 2.3/6.

In total viewers: Fox, 19.5 million; NBC 12.0 million; ABC, 10.7 million; CBS, 8.1 million; WB, 5.6 million; UPN, 2.1 million.

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