‘Star’ ads in wheels, meals

Singer-songwriters to drive around in Chevy trucks, eat McDonald's

Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.”

Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters.

Under the terms of the venture, Chevy Silverado trucks will be the main mode of transportation for the show’s 12 finalists, as well crew members, while in Nashville.

Finalists will also spend on-air time chowing down on McDonald’s food.

“Nashville Star” is exec produced by George Verschoor (“The Real World”) and his Noosick Falls Prods. company. Show wraps May 4.

More TV

  • netflix-the-little-prince

    Mediawan Closes In on Acquisition of Dimitri Rassam's ON Kids & Family

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

  • Chris MatthewsTime 100 Gala, New York,

    Female Staffer Who Accused Chris Matthews of Sexual Harassment Received Severance from NBC

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

  • SATURDAY NIGHT LIVE -- Episode 1734

    'SNL': Alec Baldwin's Donald Trump Declares 'The War on Christmas Is Over' (Watch)

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

  • Rupert Murdoch

    21st Century Fox Clarifies Rupert Murdoch's 'Nonsense' Remark About Fox News Sexual Harassment

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

  • HBO Documentary President Sheila Nevins Stepping

    HBO Documentary President Sheila Nevins Stepping Down

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

  • Disney-Fox Deal Sets Up Scramble for

    Disney-Fox Deal Unleashes Flood of Free-Agent Executives, Talent

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

  • Morgan Spurlock Sexual Misconduct

    Morgan Spurlock's TNT Series 'Who Rules the World' Halts Production

    Chevrolet and McDonald’s have inked brand integration deals with USA Network’s “Nashville Star.” Reality skein, a collaboration between cabler, Ben Silverman’s Reveille shingle and Universal Music Group, bowed March 8 and revolves around a nationwide talent search for aspiring country singer-songwriters. Under the terms of the venture, Chevy Silverado trucks will be the main mode […]

More From Our Brands

Access exclusive content