Oasis finds Blueprint for joint int’l plans

L.A./Toronto partnership maximizes worldwide market

L.A.-based TV producer Blueprint Entertainment is forming an international arm, a 50-50 joint venture with Toronto-based distrib Oasis.

Under the terms of the agreement, Blueprint Intl. will utilize Oasis’ sales team to sell Blueprint product worldwide as well as programming brought to Blueprint by third-party producers.

The relationship could be a first step toward a merger of the two privately held companies.

As a result of the new partnership, under which Oasis will make a small equity investment in Blueprint, the latter will boost its slate to include programming costing $100 million over the next 12 months.

“Oasis has over 17 years of experience in worldwide distribution,” said John Morayniss, co-founder of 18-month-old Blueprint. “The joint venture will allow us to maximize value in the international market for a variety of genres.”

“Oasis Intl.’s mission with Blueprint is to finance and distribute properties that stand out in a crowded and fragmented international marketplace,” Oasis prexy Peter Emerson said.

Oasis and Blueprint, which also is incorporated in Canada, will jointly be able to tap into funds from the Economic Development Corp. and other Canuck subsidies.

Granted ‘Asylum’

Among the properties under the Blueprint/Oasis umbrella are “Political Asylum,” a telepic about an Afghan woman who seeks asylum in the U.S. It’s for Court TV and the CBC in Canada. “The Wrong Coast,” a sendup of celebrity entertainment news, is for AMC in the U.S.

Blueprint completed or greenlit projects with aggregate budgets of $35 million in its first year. Shows have aired or are skedded on various U.S. cablers as well as on the BBC and Channel 4 in the U.K., and CTV, the CBC and Chum in Canada.

Before founding Blueprint, Morayniss and partner Noreen Halpern were senior-level TV execs for Canada’s Alliance Atlantis in Los Angeles.

The Oasis library includes feature films, telepics, lifestyle series, biography and family programming. Distrib will continue to handle product from other Canuck producers.

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