ABC readjusts line-up to maximize post-'Bachelor' auds
ABC played another round of scheduling roulette Monday, shifting “All American Girl” to Thursdays in order to slide “Extreme Makeover” into the plum Wednesday 10 p.m. timeslot.
Alphabet web execs believe “Extreme Makeover” is a better fit with lead-in “The Bachelor” than “All American Girl,” which marches to Thursdays at 9 p.m. starting April 17.
“Girl,” which ABC promises is heading into “its most intense episodes,” has dropped off substantially from “The Bachelor” since that show — now starring tire heir Andrew Firestone — returned two weeks ago.
As a result, the series version of “Extreme Makeover” gets an upgrade from its original slot, having been scheduled to premiere this Thursday before ABC execs changed their minds (Daily Variety, April 3).
ABC will give the show’s premiere on April 23 some insurance by adding 10 extra minutes to that night’s “Bachelor” episode. As a result, the “Makeover” bow will actually be 50 minutes, starting at 10:10 p.m.
“Makeover” was a hit for the net as a special last December, attracting 13.2 million viewers and winning its hour in adults 18-49. Alphabet picked up seven more episodes soon after.
“All American Girl” is produced by 19 Entertainment, while “Extreme Makeover” comes from Lighthearted Entertainment.
Meanwhile, Fox will make a slight adjustment to its Thursday as well — at least this week. The scheduled 8 p.m. repeat of “Married by America” has been scratched in favor of a repeat “That ’70s Show” clip special.