“Lucky” crapped out.
FX has decided not to renew the John Corbett starrer “Lucky” for a second season.
News comes on the heels of the show’s Emmy nom for outstanding comedy writing — a first for basic cable.
Ratings for the single-cam half-hour, produced by Castle Rock Entertainment TV, quickly flatlined after drawing a modest 2.5 million total viewers in its April premiere. By week four, the series had lost more than half its audience and in June posted a paltry 0.55 rating in adults 18-49, bringing its to-date average to 0.77 in the demo.
No ‘Shield’ yield
By comparison, cabler’s original series “The Shield” consistently averaged more than 3 million viewers in its sophomore season, with its April finale posting a 1.9 rating in 18-49.
“I just think it’s the most competitive time in the history of TV. Sometimes shows don’t find audiences,” FX prexy-CEO Peter Liguori said. “Ultimately, we’re in the business of delivering eyeballs and creating a profile. We’re all proud of the show, but it never found the audience it deserved.”
Las Vegas-set dramedy, from scribes-exec producers Robb and Mark Cullen, centered on a compulsive gambler trying to ditch his addiction while continuing to hang with his motley crew of gambling buddies.
Final seg of the 13-episode season aired July 1. “Nip/Tuck” has since taken over its Tuesday 10 p.m. timeslot.
“At the end of the day, we’re really proud of it,” Liguori said. “We thought maybe we’d use the resources we have and give something else a try.”