Former FilmFour Intl. execs Janine Gold and Natalie Brenner have launched sales company Element X in partnership with tax financier Visionview.
Element X plans to handle six to eight pics in its first year, budgeted up to $25 million apiece.
Its relationship with Visionview will be non-exclusive, which means Visionview will continue funding films that go through other sales agents, and Element X will handle movies not backed by Visionview.
The partners intend to exploit the synergies between Gold and Brenner’s sales and distribution expertise, and Visionview’s financing and co-production capabilities.