The Academy of Motion Picture Arts & Sciences has commissioned pop artist Burton Morris to create the commemorative poster for the 76th annual Academy Awards.
Morris, building on the pop art tradition pioneered by Warhol and Lichtenstein, uses thick, solid lines and vibrant colors to put his own slant on everyday themes and objects.
Morris was under consideration to do the poster for the 75th Oscarcast, but according to Academy executive director Bruce Davis, “The 75th anniversary seemed to demand a certain solemnity. Burton Morris doesn’t do solemn, so we held off and turned him loose on this year’s poster.”
In the mid-1990s, Morris gained national recognition when NBC skein “Friends” chose to hang his artwork on the set, where it has remained as a permanent backdrop fixture.
In a special event on Nov. 13, the Academy will unveil Morris’ design, kicking off a national promotional campaign in which 50,000 of the posters will be distributed. For the fifth year in a row, the posters will also be available for purchase at www.oscars.org.
The 76th Annual Academy Awards will be presented Feb. 29 at the Kodak Theater in Hollywood.