Pinewood’s Grade ‘not interested’ in ITV

No contenders for CEO, director of programming

LONDON – Michael Grade, head of Pinewood Studios and a former CEO at Channel 4, confirmed Monday that he is “not interested” in the top job at ITV, following Dawn Airey’s surprise decision to ankle Channel 5 for a senior position at BSkyB.

“He’s the chairman of three companies and he’s not interested in being a director of ITV,” said Grade’s spokeswoman.

ITV has come under increasing ratings pressure from BBC1, watched its advertising coin decline, and has been hit hard by the failure of digital terrestrial platform ITV Digital.

With no CEO and a director of programming, David Liddiment, departing at the end of the year, the network has its work cut out finding an exec that is willing to take on what is regarded as the biggest challenge in U.K. television today.

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