Twentieth hopes to sell it nationally as early as fall
Twentieth TV’s “Good Day Live,” the one-hour syndicated extension of KTTV’s morning strip “Good Day L.A.,” moved a step closer to full national rollout by adding six Fox-owned TV stations to its existing seven Fox O&Os.The stations are getting “Good Day Live” for free from sister company Twentieth because if the show delivers enough daytime viewers in markets around the U.S., Twentieth salespeople could end up selling it throughout the country for national delivery as early as the fall. The hosts of “Good Day Live” — Steve Edwards, Dorothy Lucey and Jillian Barberie– also preside over the L.A. edition, which regularly comes in first among all daytime series with women 18-34, according to Twentieth’s researchers. The six extra Fox outlets, which begin stripping “Good Day Live” on March 18, are WTTG Washington, WJBK Detroit, KRIV Houston, WJW Cleveland, KSTU Salt Lake City and WBRC Birmingham. These six join the seven Fox O&Os in L.A., Boston, Atlanta, Phoenix, St. Louis, Portland and Austin. The seven began running “Good Day Live” on Dec. 3. KTTV’s live feed of the show begins at 10 a.m., which means East Coast stations run it every weekday at 1 p.m.
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