Nick numero uno with Mexican youth

World Brief

Nickelodeon Latin America said its second-quarter ratings in Mexico increased 80% on last year and were up 48% compared with the first quarter of 2002.

Citing ratings agency Ibope (which does not measure sat viewership), Nickelodeon was the No. 1 cable channel for the 4-11 demographic in Mexico for the second quarter.

Nickelodeon’s highest-rated shows on Mexico cable include “Hey Arnold,” “SpongeBob SquarePants” and “Rugrats.”

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