MTV Brasil is taking a page from reality skein “The Osbournes,” about vet rocker Ozzy Osbourne, for its video music awards.
This year’s live transmission of kudofest Video Music Brasil will include footage of the families of local musical talent. The eighth MTV award event is skedded for Aug. 22 in Sao Paolo.
MTV Brasil operates separately from MTV Latin America, which is a feevee available in Spanish-lingo markets only. The latter will launch its first video music awards with a live broadcast from Miami Beach in October.