B.O. does a nosedive
NEW YORK — Broadway B.O. slumped during the first week of the new season (May 27-June 2), slipping by 13.8% to $13,183,487 in the week leading up to the Tony Awards. Attendance of 214,269 was off by 14.8% from the prior frame.Shows saw significant declines almost across the board, from the big tourist tuners to new plays. “The Elephant Man” played its last perf on Tony Sunday. It gained $15,812 to close with a $169,237 gross of a potential $550,846. With “The Crucible” ending its run next week and “Sweet Smell of Success” announcing a June 15 shuttering, the summer slenderizing of the roster has begun. The 18 musicals grossed $9,892,903 for 75% of the Broadway total, with attendance of 156,013 representing 77.4% of capacity. The 14 plays grossed $3,290,584 for 25% of the Broadway total, with attendance of 67,256 representing 65.4% of capacity. Average ticket prices were $63.41 for musicals, $48.93 for plays and $61.53 for all shows.
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