India’s revenues from film exports look set to reach a record $188 million this year.
Three years ago, the figure was $52 million, while last year it more than doubled, according to Information and Broadcasting Minister Sushma Swaraj.
She attributes the increase to large South Asian ex-pat populations in countries including the U.K., as well as the higher profile of Indian films at fests. “Lagaan,” a Bollywood tale of colonial unrest, is in the running for a foreign-language Oscar this year. Mira Nair’s “Monsoon Wedding,” a celebra-tion of love and family set against the backdrop of an arranged Punjabi marriage, won the Golden Lion at last year’s Venice Film Festival and was nommed for a Golden Globe and the BAFTAs.
The government has supported the film industry for the past two years to tap international markets.