Norway’s box office is heading for a record year led by foreign releases, according to cinema org Film & Kino.
Admissions jumped 9.6% to 12.5 million last year, with domestic market share doubling to 15% — the highest in 25 years.
“Statistics for the first six months of 2002 show a slight increase in audiences,” said Film & Kino managing director Lene Loken. “Generally, the second part of the year outperforms the first, so we expect to do even better than 2001.”
But local pics will not equal last year’s perf, when “Elling” and “Cool and Crazy” sold 1.5 million tickets.
Due to changes in how Norway backs film production, output has been low, with “I Am Dina” the top performer at 400,000 admissions. Domestic films rep 9% of the market so far.
Part one of “The Lord of the Rings” trilogy is the box office leader with more than 1 million admissions.