Movielink adds to exec ranks

New VPs will oversee content acquisition, marketing

Studio-backed online video company Movielink continued to beef up its executive ranks with the addition of two entertainment industry vets, Mariam Naficy and Jessica Algazi.

Naficy was hired as VP of marketing, also overseeing product, customer service and content groups at the company. She will be responsible for driving day-to-day revenues. Naficy was a co-founder and co-CEO of online cosmetics seller Eve.com, and most recently was interim VP, channels marketing, for Columbia TriStar Intl. TV. She has an MBA from Stanford University.

Algazi was named VP of content, overseeing the company’s content acquisition efforts, including studio relations and contacts with third-party suppliers. She also will manage licensing and inventory management, and will report to Naficy.

Algazi has handled acquisitions, co-productions and distribution in various posts at Discovery Networks, MGM Studios and Dove Entertainment. Most recently, she headed content acquisition for wireless service Geocast Network Systems. She holds a law degree from Southwestern University.

“Mariam has a tremendous track record in leveraging new media to redefine the way people experience lifestyle products,” said Movielink CEO Jim Ramo. “Jessica’s solid experience in entertainment programming and digital content acquisition make her perfectly suited to ensure the delivery of premier content.”

Movielink was founded by MGM, Par, Sony, U and Warners to provide video-on-demand features over the Internet.

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