SAG’s Pisano uploads plea for agent deal

CEO calls pact a way to 'renew and reinvigorate'

HOLLYWOOD — In a move reflecting the high stakes of the SAG-ATA deal, SAG CEO Robert Pisano has asked the 34,000 guild members with email access to approve the tentative agreement.

Pisano, in his first-ever email to members, characterized the pact as a way to “renew and reinvigorate” the partnership between actors and agents by helping to boost financing for the industry and create more jobs for thesps. He concluded by warning that SAG’s master franchise agreement will expire if members vote down the deal.

“SAG members may be asked to make the very difficult decision of choosing between their relationship with their agents and their relationship with their union,” he said. “Or in another possible scenario, SAG members may face a world without regulated agents. If the proposed agreement is adopted, there will be no disruption to the agent-actor relationship.”

Opponents of the deal have contended that Pisano is engaged in fear-mongering and siding with the agents. “This giveaway will not cost staff one cent, but it will cost actors about one third ($35 million) of what we gained in the last contract we negotiated with the AMPT,” said SAG treasurer Kent McCord in a recent email message.

SAG’s 98,000 members will receive ballots April 3 with a 15-day deadline for return.

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