New format less cozy, confrontational
AMSTERDAM — The creators of “Big Brother” are revamping the hit format to make it more confrontational and a lot less cozy.
Endemol’s “Big Brother: The Battle,” the show’s third outing in Holland, will be set in a house split into two parts — one luxurious, one downmarket. Contestants will take part in competitions to win the right to move into the tony quarters.
Six contestants will kick off the series and 12 more will be hidden away in a secret lair. Every week, two of these contestants will be moved out of their hideaway and into the Dutch house.
Endemol subsid John de Mol Prods. and broadcaster Yorin are keeping full details under wraps, but some tidbits are being leaked in three one-hour promotional run-ups to the season’s Sept. 14 launch.
They hope the mix of strife, contention, contests and showdowns will keep viewers’ adrenaline levels boosted through late December, when the show ends.
Also, the prize money is said to have also been boosted from 250,000 guilders ($101,000) to as much as 1 million guilders ($417,000).