Artists Management Group television talent topper Alan Berger — who reps heavyweight journos such as Katie Couric and Larry King — is headed to Creative Artists Agency, where he’ll head up the tenpercentery’s newly created news and public affairs department.
Couric will definitely make the move to CAA, and most other Berger clients are expected to follow.
Berger’s defection to CAA comes just as Couric is prepping to make a huge new deal either at NBC or for a syndie talker.
Berger also will continue to rep various writers, directors and producers. His current client list includes David Milch (“NYPD Blue”) and Jamie Widdoes.
The defection of Berger comes as AMG continues to evolve in the wake of the demise of sister TV studio ATG. Last spring, AMG lost TV division head Paul Haas, who ankled for Endeavor and took such big-ticket clients as John McNamara, Anne Donahue, Carol Mendelsohn and Frank Spotnitz with him.
Rob Wolken continues to head up AMG’s TV lit department.
Berger’s news and public affairs division will be part of CAA’s television division, headed by CAA co-chairman Lee Gabler.
“Alan understands the entertainment business from every imaginable angle,” Gabler said. “His experience and relationships perfectly match the direction in which CAA continues to advance, building bridges between varying fields of entertainment and media to maximize opportunities for our clients.”
In addition to Couric and King, Berger’s current client list of news all-stars includes Connie Chung and Maury Povich.
Before jumping to AMG in October 1999, Berger spent 13 years at ICM. He began his career in 1979 as a packaging agent at William Morris.
Berger did not return calls seeking comment.