HBO targets Spears for concert spesh

Another concert likely for summer

HBO, which recently set up a rare concert event with Bruce Springsteen for this spring, has pacted with Britney Spears to do a live concert special in November.

HBO traditionally produces two to three concert events per year, and the pay cabler is indeed likely to bow a third this year, during the summer, according to Nancy Geller, senior VP of HBO original programming. She declined, however, to specify who the artist will be.

Last year’s events starred Marc Anthony and ‘N Sync. HBO usually spends more than $1 million on each concert.

Spears’ concert will be telecast live from the MGM Grand in Las Vegas on Nov. 18, marking her first live TV concert. The pop singer has done TV specials, but no TV concerts as yet.

Marty Callner, who produced the ‘N Sync show as well as others for HBO, will produce the Spears event.

“When you can only do two to three of these a year, you really kind of think about what the new and young subscriber is going to want,” Geller said of her choice to pursue Spears. “The new and young subscriber is going to want Britney.”

“We’ve always been involved with these gigantic stars when they’re young,” Geller added. “We did Madonna twice when she was younger.”

More TV

  • Arrested Development Season 5 review

    TV Review: 'Arrested Development' Season 5 on Netflix

    HBO, which recently set up a rare concert event with Bruce Springsteen for this spring, has pacted with Britney Spears to do a live concert special in November. HBO traditionally produces two to three concert events per year, and the pay cabler is indeed likely to bow a third this year, during the summer, according […]

  • Showtime Executive, Gary Garfinkle.Photo: Cliff Lipson/CBS©2012

    Gary Garfinkel, Co-Head of Content Acquisitions at Showtime, Dies at 55

    HBO, which recently set up a rare concert event with Bruce Springsteen for this spring, has pacted with Britney Spears to do a live concert special in November. HBO traditionally produces two to three concert events per year, and the pay cabler is indeed likely to bow a third this year, during the summer, according […]

  • Ted Danson Remote Controlled Podcast

    Remote Controlled: 'The Good Place' Star Ted Danson on His 'Delicious' Role

    HBO, which recently set up a rare concert event with Bruce Springsteen for this spring, has pacted with Britney Spears to do a live concert special in November. HBO traditionally produces two to three concert events per year, and the pay cabler is indeed likely to bow a third this year, during the summer, according […]

  • Mick Betancourt Joins Syfy's 'Deadly Class'

    Mick Betancourt Joins Syfy's 'Deadly Class' in Showrunner Switch

    HBO, which recently set up a rare concert event with Bruce Springsteen for this spring, has pacted with Britney Spears to do a live concert special in November. HBO traditionally produces two to three concert events per year, and the pay cabler is indeed likely to bow a third this year, during the summer, according […]

  • george shapiro First Time in Variety

    Veteran Talent Manager George Shapiro Looks Back on Early Career

    HBO, which recently set up a rare concert event with Bruce Springsteen for this spring, has pacted with Britney Spears to do a live concert special in November. HBO traditionally produces two to three concert events per year, and the pay cabler is indeed likely to bow a third this year, during the summer, according […]

More From Our Brands

Access exclusive content