B’way bounces back

B.O. jumps after lackluster previous week

Broadway rebounded nicely from the previous week’s B.O. debacle, the direct result of an unusual triple whammy: Halloween, the World Series and the end of daylight savings time. The overall tally last week rose $1,470,503 — up 13.68% from the week of Oct. 29-Nov. 4 — for a grand total of $12,213,243.

B.O. this time a year ago stood at a loftier $13,488,202 when 31 shows packed them in.

Of the 28 productions now on the boards, only three experienced minor decreases from the previous week: “The Rocky Horror Show” fell $17,059, “QED” dropped $444 in previews and the heavily comped revival of “The Women” slumped $30,535 during its opening week.

Not quite back

Several sizable increases last week, however, did not bring the shows back to pre-World Series levels: Although “The Music Man” rose $105,618 to close with a final $350,967, it had dropped $115,361 the previous week. “Tale of the Allergist’s Wife” coughed up another $72,725, closing at $329,268 after falling $96,950 during that World Series/Halloween session. “Hedda Gabler,” which grossed $206,313 last week, rebounded with a $62,015 increase after its previous $94,779 decrease. And the added $92,242 for “Kiss Me, Kate” did not quite make up for its $121,152 plummet two weeks ago. The Cole Porter tuner closed with $394,458 last week.

‘Beauty’ tips register

“Beauty and the Beast,” on the other hand, registered a whopping $134,358 bump, bringing the show to a final tally of $556,265, its best box office performance since late August. There were also mega increases recorded by “Aida” (up $74,598), “Chicago” (up $97,640) and “42nd Street” (up $152,422), all of which improved on their respective mid-October grosses.

Opening Nov. 1, “Noises Off” already sounds like a winner. Performing at 92.2% capacity, the Michael Frayn revival jumped $92,030 to close at $382,640 on its gross potential of $522,566. Average ticket price is a discounted $49.34.

“By Jeeves” also improved for the second week in a row, up $40,190 to finish with $221,917 on its $369,280 potential. Average ticket is $54.66.

And “Urinetown,” another new show, picked up five figures to close with $343,107, just under its $386,346 potential, with the average price ticket the second highest (after “The Producers,” naturally) on Broadway: $75.91.

“The Producers” and “The Lion King” went clean, with “Mamma Mia!” just a smidgen under soldout at 99.6% due to press comps. Even so, its $903,804 set a house record at the Winter Garden.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Legit News from Variety

Loading