Miramax will zing ‘Rings’

Friedberg, Seltzer-penned parody planned for fall 2002

Harry, Frodo and Anakin are about to get zapped by Dimension Films.

The Miramax genre label is developing “Scary Movie 3: Episode I — Lord of the Brooms” — just in time for the next installments of “Harry Potter,” “Lord of the Rings” and “Star Wars.”

“Brooms,” forged in the fires of Mount Weinstein by “Scary Movie” co-writers Jason Friedberg and Aaron Seltzer, will go into production in March, with a planned release in fall 2002.

The latest chapter in a series that’s generated more than $225 million for Dimension, “Brooms” is the story of an orphan who embarks on a magical quest around the world and beyond to rid the universe of evil.

“This new project will expand our successful ‘Scary Movie’ franchise to include the world of broomsticks and spaceships,” Miramax co-chair and Dimension topper Bob Weinstein said. “We are thrilled to be working on another incredibly clever, creative and hilarious script from Jason and Aaron, whose work on the original ‘Scary Movie’ film helped set the standard for outstanding parodies.”

Although the original “Scary Movie” grossed $157 million and sparked a frenzied spec market for like-minded parodies, the genre appears to have cooled off. “Scary Movie 2” grossed $71 million, and recent spoofs like “Red Hot American Summer” and “Not Another Teen Movie” haven’t fared as well.

By targeting the latest wave of CGI-heavy fantasy and sci-fi franchises, however, “Lord of the Brooms,” takes aim at pics that haven’t yet received a proper sendup. And Dimension has made a practice of producing such pics on a tight budget.

No casting has been announced yet for “Broom.” Brillstein Grey and CAA repped Friedberg and Seltzer.

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