Three weeks after it began setting American screens afire, “Apocalypse Now Redux,” is headed overseas.
Miramax Films has picked up U.K., Italian and Latin American rights to the new version of Francis Ford Coppola’s 1979 Vietnam War epic.
Deal is a mark of success for the pic, which at 196 minutes, was far from a sure thing in a summer of streamlined, tentpole fare. Before “Now” opened in New York and Los Angeles on Aug. 3, Miramax co-chairman Harvey Weinstein told Daily Variety that the minimajor might lose money on the venture, but it was the right thing to do.
In the wake of heavy media coverage, and largely sterling reviews, pic had climbed to a cume of $1.3 million on 50 screens by Sunday Miramax is expected to expand the release in weeks to come.
An American Zoetrope production, “Redux” was revamped and added to by Coppola and Oscar-winning editor Walter Murch and produced by Coppola and Kim Aubry.