Despite a brief re-expansion into wide release over Labor Day weekend and the next frame, domestic box office still hasn’t hit $200 million on “Pearl Harbor,” Disney’s summer blockbuster that wasn’t.
Through Sunday, World War II epic was anchored at $197.3 million. (It doesn’t appear the Sept. 11 terrorist attacks have stoked the patriotic pic’s recent B.O. as “Harbor” continues in 227 theaters.)
Disney distrib topper Chuck Viane insists the pic still will reach deeper B.O. waters, once it steams into a planned four-week run in discount theaters beginning Oct. 5. Cume should sit at about $197.5 million by then, he calculates, with the discount run adding at least another $3 million thereafter.
The Jerry Bruckheimer-Michael Day drama first set sail domestically on Memorial Day, amid domestic-gross predictions of up to $250 million that soon proved far too optimistic.
Fortunately for the Mouse House, foreign distribution has seen smoother waters. Through Sunday, “Harbor” has grossed $244.5 million in foreign B.O. for a worldwide cume of $441.8 million.
Largely as a result of foreign successes, Disney reps claim pic will see an eventual profit of $50 million-$100 million, including revenue from homevid and other ancillary markets.