Maverick Records, Madonna’s 50-50 joint venture label with Warner Music, has inked a marketing/licensing deal with online music portal and former industry pariah MP3.com.
Under terms of the multiyear deal, Maverick will license its catalog for use in MP3’s once-controversial My.MP3.com digital music locker service. In turn, MP3 will market Maverick’s discs on My.MP3 and other pages on the MP3.com site.
The My.MP3 service, which lets users access their music from anywhere with an Internet connection for an annual fee, was embroiled in a high-profile legal battle with the five major label groups — Warner included — for most of last year.
MP3 settled its disputes with the labels, as well as the major music publishing groups, with cash payments totaling nearly $170 million. In return, MP3 got blanket licenses to use songs on My.MP3.