Cable network TV Land and the Academy of Television Arts & Sciences have pacted to promote and expand the Archive of American Television, ATAS’ oral history of TV.
Aim of the multiyear partnership is to draw small-screen creators, writers, directors, performers and other notable figures from the first 50 years of broadcast and cable programming to contribute their stories to the archive. The partners also hope to heighten awareness of the resource.
As part of the deal, ATAS will furnish TV Land with excerpts from the archive for an exclusive, recurring vignette series called “TV Land First Hand,” which debuts Monday. Project will include clips of Edward Asner, Jane Wyatt and Jack Klugman from their days on 1950s anthology series “Studio One” and other live, national TV programs as well as interviews with the thesps.
ATAS and TV Land also will host social functions in New York and Los Angeles, where highlights drawn from the archive will be screened for ATAS members.
“Television is our American heritage, and all of its aspects — including this important oral history — need our attention and dedication to ensure that the great contributors to television have a voice in its future as well,” said Larry W. Jones, TV Land exec VP-G.M.
“Through our alliance with TV Land, we hope to further express our mission to preserve the oral history of television, which will serve to educate future generations about television’s continued rise as an important cultural institution,” added ATAS prexy Jim Chabin.