Friendly end to 10-year Brazilian union
RIO DE JANEIRO — Sao Paulo-based broadcaster TV Gazeta has ended its 10-year relationship with national net Central Nacional de Televisao (CNT) and aims to go it alone.
“It was a friendly separation. Our agreement expired and we decided not to renew it,” said TV Gazeta’s programming director Marines Rodrigues. “The two companies grew a lot during the past years and developed new interests.”
CNT”s signal is temporarily suspended in the Sao Paulo metro area. CNT expects to open new transmission facilities in the city within 60 days, and will bring in the signal of its affils, neighboring Campinas and Americana.
Prior to the split, indie station TV Gazeta and CNT aired the same, shared programming after 2 p.m. Now they are launching new shows to fill in the gaps.
TV Gazeta intends to remain as an independent station.
CNT claims to cover 85% of Brazilian territory, but grabs the smallest audience share of the country’s six national broadcast nets.