Artisan Entertainment has promoted Gary Rubin to executive VP of Artisan Television. He will report directly to Artisan CEO Amir Malin.
Rubin will continue to be based in Artisan’s Santa Monica offices and oversee Artisan Television, acting as the division’s key executive in charge of acquisitions for direct-to-video and television.
Rubin will also take on increased responsibilities as the company expands its broadcast activities to encompass television series production. Acquisitions for Artisan’s Family Home Entertainment will continue to be overseen by division president Glenn Ross.
Rubin most recently served as Artisan Television’s senior veep, where he supervised domestic television sales, television acquisitions and television feature production, responsibilities that he will continue in his new capacity.
During his tenure at Artisan, Rubin has negotiated a number of direct-to-television and -video acquisitions and productions including “Ticker,” starring Steven Seagal and Tom Sizemore, and “Cutaway,” which was sold to USA Networks and stars Dennis Rodman, Stephen Baldwin and Tom Berenger.
Rubin also negotiated the broadcast premiere for Artisan’s “The Blair Witch Project” with the F/X Network as well as the television premieres of “The Miracle Maker” and “The Tangerine Bear” with ABC.
Malin first worked with Rubin when Malin was co-president at October Films.
“Gary is the right executive to lead Artisan’s efforts within the pay and free television realm,” Malin said. “He is a seasoned professional with extensive contacts within the industry who has a real feel for the product and the medium.”
Prior to Artisan, Rubin held various positions at October including VP, ancillary distribution and library acquisitions, and senior VP, Millennium Films, October Films’ joint venture with Nu Image and Phoenician Films.