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Intertainment inks for six-pic Mediaset pact

TV rights estimated at $20 million

BERLIN — German licensing company Intertainment has struck its second major rights deals in a number of weeks, selling Italy’s Mediaset a program package worth $20 million.

Mediaset took free TV rights to six titles from Intertainment in what company topper Barry Bares describes as “the starting point for more free TV deals with the Italian media group.”

Among the titles are “Three Thousand Miles to Graceland” and “Things You Can Tell Just by Looking at Her.”

The films come from Intertainment’s existing output deals with Franchise Pictures and Original Voice.

During the American Film Market in February, Intertainment made a similar deal with Spain’s Manga Films, selling a rights package worth just over $20 million.

Intertainment has pan-European rights on Franchise titles and is in the process of selling the free TV rights and select feature film rights in some territories.

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