HBO Asia has upped senior vice president of sales and marketing James Marturano to exec VP of HBO Asia and managing director of HBO South Asia.
At HBO South Asia he will oversee the operations of the new HBO venture that spans India, Pakistan, Bangladesh and the Maldives. Marturano will continue to spearhead sales and marketing efforts for HBO Asia as well as focus on business development.
Marturano helped set up HBO Asia in 1992 and has been instrumental in expanding distribution and building the HBO and Cinemax brands throughout Asia. HBO is available in 24 countries in Asia.