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Harvey Ent. to rep Film Roman o’seas

Branding specialists to handle sales, distrib'n of company's library

Harvey Entertainment has inked a deal to serve as Film Roman’s international sales rep.

Beginning at Mip, Harvey will handle sales and distribution of the Film Roman library, which includes such television shows as “The Simpsons” and “King of the Hill.”

“Our companies both share the belief that independents need to combine their sales and distribution efforts in order to successfully compete internationally,” said Jon Vein, exec VP of Film Roman. “As one of the world’s most recognizable and independent franchises, Harvey is acutely aware of how to leverage product in a crowded marketplace.”

Rick Mischel, Harvey prexy, added, “This agreement will allow us to maximize the potential of Film Roman’s library.”

More than ‘Simpsons’

Film Roman has produced such animated primetime shows as “The Oblongs” and “Mission Hills” for Warner Bros. Network, “Doomsday” for UPN and the live-action feature “Johnny Tsunami” for the Disney Channel.

In the arena of feature film, Film Roman wrapped lensing of “My First Mister,” a live-action pic for Paramount Classics, directed by Christine Lahti and starring Albert Brooks and Leelee Sobieski. Company also plans to turn TV series “The Greatest American Hero” into a live-action feature to be produced at Disney.

Harvey, a specialist in branding merchandise and licensing, controls such brands as Casper the Friendly Ghost, Richie Rich and Wendy, the Good Little Witch.

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