GetMusic, a U.S. online music content and commerce venture, will begin expanding into international markets. GetMusic was established by BMG Entertainment and Universal Music Group less than a year ago.
“Everybody loves music and it’s one of the staples that people expect on the Internet,” GetMusic prexy-CEO Andrew Nibley told Daily Variety. “As connection speeds and the availability of secure, downloadable music increase, we believe the revenue potential will be significant over time.
“In many parts of the world, the wireless and broadband penetration is greater than in the U.S., and we believe GetMusic — which provides content and community with e-commerce on the back end — is in a unique position to take advantage of that.”
With plans to offer country-specific content in local languages, GetMusic’s international operations will be based in London. The first phase of the international roll-out will include such territories as the U.K., France, Germany and Japan.
Featuring an array of genre-specific musical channels, bulletin boards and an e-tail operation, GetMusic draws 25 million page views and 1 million unique visitors per month, according to Nibley.