You will be redirected back to your article in seconds

Elektra raises Cohen to sr. veep, marketing

New duties include 'Net marketing, prod'n operations

Warner Music unit Elektra Entertainment Group has upped Brian Cohen to senior vice president of marketing.

Until the promotion, Cohen had been vice president of marketing at the label, home to an eclectic group of acts including Busta Rhymes, Metallica and Linda Ronstadt.

In his new capacity, Cohen will hold the reins for Elektra album and video production operations, as well as the company’s marketing efforts on the Internet. Cohen will also retain his old duties as marketing VP, including oversight of tour marketing, advertising and merchandising.

Exec joined Elektra in 1990 as director of advertising, and in 1995 was bumped up to vice president for the label’s creative services division.

Prior to joining Elektra, Cohen started his music-industry career in 1987 as manager of sales and distribution for Los Angeles-based indie imprint Restless Records, erstwhile home to such artists as the Replacements and Soul Asylum.

More Music

  • Katie Cassidy David Cassidy

    David Cassidy's Daughter Katie Shares Her Father's Last Words

    Warner Music unit Elektra Entertainment Group has upped Brian Cohen to senior vice president of marketing. Until the promotion, Cohen had been vice president of marketing at the label, home to an eclectic group of acts including Busta Rhymes, Metallica and Linda Ronstadt. In his new capacity, Cohen will hold the reins for Elektra album […]

  • imagine dragons

    Imagine Dragons Rules TV Ads With 'Believer,' 'Thunder'

    Warner Music unit Elektra Entertainment Group has upped Brian Cohen to senior vice president of marketing. Until the promotion, Cohen had been vice president of marketing at the label, home to an eclectic group of acts including Busta Rhymes, Metallica and Linda Ronstadt. In his new capacity, Cohen will hold the reins for Elektra album […]

  • Tommy Keene, Singer-Songwriter, Dies at 59

    Tommy Keene, Power-Pop Singer-Songwriter, Dies at 59

    Warner Music unit Elektra Entertainment Group has upped Brian Cohen to senior vice president of marketing. Until the promotion, Cohen had been vice president of marketing at the label, home to an eclectic group of acts including Busta Rhymes, Metallica and Linda Ronstadt. In his new capacity, Cohen will hold the reins for Elektra album […]

  • Hand out image - Free of

    Philanthropy at the Core of Scooter Braun's Business

    Warner Music unit Elektra Entertainment Group has upped Brian Cohen to senior vice president of marketing. Until the promotion, Cohen had been vice president of marketing at the label, home to an eclectic group of acts including Busta Rhymes, Metallica and Linda Ronstadt. In his new capacity, Cohen will hold the reins for Elektra album […]

  • Bruno Mars

    Hitmakers: From Beyonce to Kim Kardashian, the Stars Are All About Bruno Mars

    Warner Music unit Elektra Entertainment Group has upped Brian Cohen to senior vice president of marketing. Until the promotion, Cohen had been vice president of marketing at the label, home to an eclectic group of acts including Busta Rhymes, Metallica and Linda Ronstadt. In his new capacity, Cohen will hold the reins for Elektra album […]

More From Our Brands

Access exclusive content