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BMG will serenade Sundance

Four-night concert series fetes mostly newcomers

NEW YORK — Bertelsmann music division BMG Entertainment will host a four-night concert series Jan. 23-26 at the Elks Lodge in Park City as part of this year’s Sundance film fest.

The Sundance Film Festival Music Studio will feature 30-minute sets by 20 acts, most of them newcomers. Among veteran musicians scheduled to perform are Matthew Sweet, Janis Ian and Blues Traveler’s John Popper.

Goal of the invitation-only event is to gain exposure for the new acts, while creating an “intimate concert where the independent film community can hear music from established artists as well as a new generation of singer-songwriters,” according to BMG Entertainment VP of worldwide marketing Bill Wilson.

Among newer acts scheduled to perform are Sixpence None the Richer, Duncan Sheik, R&B singer-songwriter Donell Jones, Third Eye Blind and the Verve Pipe singer-guitarist Brian Vander Ark.

Series will close Jan. 26 with a tribute to hip-hop and R&B that will feature sets by Jones and Me’Shell Ndegeocello collaborator Malik Pendleton. Event’s sponsors include the Sundance Channel.

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