‘Seussical’ extended in Boston

Dr. Seuss-based musical continues for two weeks

SOUTHBURY, Conn. — The Broadway-bound musical “Seussical” has extended its Boston run at the Colonial Theater for two weeks through Sept. 30. The Boston tryout of the Lynn Ahrens and Stephen Flaherty tuner, based on the Dr. Seuss children’s books, was originally announced for an Aug. 27-Sept. 17 run.

A possible extension was always factored into the Boston run, however. Producers and presenters believe that announcing runs in increments coaxes auds to buy tickets early, filling performances as much as possible. The first full week of the Boston run of the new musical, which received mixed reviews locally, grossed $343,038 out of a potential $752,998.

Extension allows for more work on the show, which switched costume designers just before the first preview as Catherine Zuber was replaced by William Ivey Long. New York previews at the Richard Rodgers Theater still begin Oct. 15; opening night remains Nov. 9.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Legit News from Variety

Loading