NEW YORK — Columbia TriStar Television has paid low- against high-six figures for the option to David Maraniss’ “When Pride Still Mattered: The Life and Myth of Vince Lombardi” on behalf of production shingle Baumgarten/Prophet.
Dan Rissner, Craig Baumgarten and Adam Marims are set to produce the telepic. The troika are shopping the project to cable and the networks.
Known for his “winning isn’t everything, it’s the only thing” philosophy, Lombardi left an alcoholic wife and neglected kids in the wake of his five NFL championship victories. A photo of Lombardi and a quote from him comprise the opening shot of Warner Bros. gridiron drama “Any Given Sunday.”
First serialized in Vanity Fair, “Pride” has spent six weeks on the New York Times nonfiction bestseller list since it was published by Simon & Schuster in September.
Based in Washington, D.C., Maraniss has won the Pulitzer Prize for his Washington Post articles on Bill Clinton’s 1992 presidential run. He is also the author of “First in His Class: The Biography of Bill Clinton.”
The deal was negotiated by Bill Contardi of the William Morris Agency on behalf of Maraniss’ D.C.-based lit agent, Rafe Sagalyn.