Televisa denies it will buy Starmedia

World Brief

Televisa has denied rumors it is to buy Starmedia or merge it with the Mexican web’s own troubled portal Esmas.com.

“It’s not true,” one exec told Daily Variety. Esmas.com launched in late May, reportedly backed by $80 million, but has struggled. Last month, it saw Jorge Alvarez Hoth ankle his CEO post.

Consolidation is expected in the packed Latin American portal market, which has several strong players, including the Microsoft co-venture T1MSN and ALO.com, run by former Televisa execs the Canedo White brothers.

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