Gameshow host, actor, speechwriter for President Nixon and Pepperdine professor Ben Stein will create an online game, a series of e-greeting cards and a daily poll for Shockwave.com.
The game, to be created for both single and multiplayer use, will contain questions that Stein described as knowledge-, rather than trivia-, based.
There will be an animated Stein leading the gameshow, and the companies sponsoring the site will offer prizes, he said.
Though the new venture’s not officially linked with Comedy Central’s “Win Ben Stein’s Money,” Stein said talks are under way to allow the top performing contestants on the online game to challenge him on the TV show.
Assisting Stein in creating the online gamer is Al Burton, co-creator and exec producer of “Win Ben Stein’s Money.”
Stein said the e-greeting cards will have his visage and voiceover salutations. All of Stein’s content is expected to be launched before the end of the year.
Stein would not reveal financial specifics of the deal, although he did say the agreement to provide content is set for two years and can be renewed.
Stein joins David Lynch, “South Park” creators Matt Stone and Trey Parker and “Spider-Man” creator Stan Lee in providing content for Shockwave.
“I’m thrilled to bring Ben Stein’s creative programming to the audience of Shockwave.com,” said company chairman Rob Burgess. “His extraordinary appeal to a college-age audience will enhance our already strong connection to that generation.”