You will be redirected back to your article in seconds

Comedy web updates site

Locker named sr. VP, looks to transform current offering into a portal

Comedy Central wants to transform its Web site from a promotional vehicle for the network to an Internet portal with original content in full-motion video.

Taking the first major step, the network has hired Ken Locker, CEO of iMovie Studio, to assume the new post of senior VP of enterprises and new media.

Locker says Comedy Central has an advantage over the almost limitless number of Web sites in the marketplace because “it’s a big brand, which reaches 67 million homes.” His goal is to turn the network’s Web site into “the wiseass comedy-lifestyle portal,” in his words, readily available “on all of the digital platforms.”

Comedy Central will spend the next six months or so redesigning its Web site, and Locker says the network will relaunch it sometime in the second quarter of 2001.

Locker will also be in charge of Comedy Central’s licensing and merchandising, as well as its digital initiatives.

Before iMovie Studio, Locker was executive producer and g.m. of online programming for MGM Interactive from 1996 to 1998.

More Digital

  • Nick Lehman

    ASCAP Appoints New Digital Chief

    Comedy Central wants to transform its Web site from a promotional vehicle for the network to an Internet portal with original content in full-motion video. Taking the first major step, the network has hired Ken Locker, CEO of iMovie Studio, to assume the new post of senior VP of enterprises and new media. Locker says […]

  • the void star wars

    Location-Based VR Predicted to Surpass $800 Million by 2022

    Comedy Central wants to transform its Web site from a promotional vehicle for the network to an Internet portal with original content in full-motion video. Taking the first major step, the network has hired Ken Locker, CEO of iMovie Studio, to assume the new post of senior VP of enterprises and new media. Locker says […]

  • Vevo Lays off Parts Of Product

    Vevo Hit by CTO Exit, Product and Engineering Team Layoffs (EXCLUSIVE)

    Comedy Central wants to transform its Web site from a promotional vehicle for the network to an Internet portal with original content in full-motion video. Taking the first major step, the network has hired Ken Locker, CEO of iMovie Studio, to assume the new post of senior VP of enterprises and new media. Locker says […]

  • vice_logo

    Vice Media Launches Local Operations in India

    Comedy Central wants to transform its Web site from a promotional vehicle for the network to an Internet portal with original content in full-motion video. Taking the first major step, the network has hired Ken Locker, CEO of iMovie Studio, to assume the new post of senior VP of enterprises and new media. Locker says […]

  • Steven Spielberg

    How Steven Spielberg Used VR Headsets to Shoot ‘Ready Player One’ (Video)

    Comedy Central wants to transform its Web site from a promotional vehicle for the network to an Internet portal with original content in full-motion video. Taking the first major step, the network has hired Ken Locker, CEO of iMovie Studio, to assume the new post of senior VP of enterprises and new media. Locker says […]

More From Our Brands

Access exclusive content