CBS taps ex-Sony exec

Simpson named to head Internet operations

Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online.

In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, CBSSportsline.com, MovieTickets.com, Hollywood.com and iWon.com.

She also will be responsible for developing and implementing value-added sales and targeted marketing initiatives across CBS’ owned sites and its growing portfolio of online investments. In addition, she’ll be part of the senior management team tasked with charting the group’s overall strategy.

Simpson will report to CBS Internet Group prexy and CEO Russ Pillar.

“We are very fortunate to have secured Lisa’s expert hand in helping guide our organization to and through its next level of growth,” Pillar said. “Her breadth of online experience, coupled with her media background, will enable her to make a meaningful and immediate impact on our business.”

Simpson was most recently prexy of Sony Online Entertainment, where she oversaw overall strategy, investments, planning and management of the division’s bicoastal operations.

Move comes after Sony decided to fold its digital production divisions, including Columbia TriStar Interactive, into new arm Sony Digital Entertainment to create digital content and computer-generated imaging for movies, TV, the Web and Sony’s PlayStation videogames, as well as video-on-demand, interactive TV programming and services for broadband applications (Daily Variety, March 14).

Simpson joined Sony from Prodigy, where she served as veep and general manager of content.

Before that, she was director of business development of NBC’s news division.

More TV

  • Godless

    TV Review: 'Godless' on Netflix

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

  • The Office

    TV News Roundup: Comedy Central Acquires All Nine Seasons of 'The Office'

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

  • 50 Cent Power

    Curtis '50 Cent' Jackson Extends Overall Deal With Starz

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

  • Megyn Kelly

    Megyn Kelly Sees Ratings Lift With Donald Trump Accusers Interview

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

  • Tavis Smiley Suspended by PBS Amid

    PBS Suspends 'Tavis Smiley' Following Sexual Misconduct Investigation (EXCLUSIVE)

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

  • Variety Best TV Shows of 2017

    The Best TV Shows of 2017

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

  • Gunpowder

    TV Review: Kit Harington in HBO's 'Gunpowder'

    Former senior Sony exec Lisa Simpson has been tapped chief operating officer of CBS Internet Group and prexy of CBS Online. In the newly created post, Simpson will be responsible for the further development, operation and financial performance of CBS’ wholly owned and operated online sites, which include CBS.com and CBSNews.com and stakes in CBSMarketWatch.com, […]

More From Our Brands

Access exclusive content