Bertelsmann taps Espeland

Cyber Biz Brief

Tom Espeland, formerly exec VP and chief information officer at Viacom’s infoworks, has been named chief information officer at Bertelsmann eCommerce Group.

Espeland will be responsible for developing technology standards for all BeCG properties worldwide. He will also focus on future launches of e-commerce shops, as well as the launch of a high-speed, third-generation mobile communications standard.

Former AOL Europe IMG marketing director Carola Holtermann has been named market communications director at BeCG. She will oversee BeCG’s worldwide market and expert communications, focusing on the strategic role of Bertelsmann eCommerce in corporate marketing concepts and in the development of digital distribution models.

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