You will be redirected back to your article in seconds

UBO ups Andrews to exec veep

Site targeted to the 'urban mindset'

James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.”

He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current CEO Adam Kidron, to whom Andrews will report.

“Urban Box Office is a high-tech entertainment company that, by providing a platform for the urban mindset, will become the most culturally relevant brand — on- and offline — for the next generation,” Andrews told Daily Variety.

“I intend to carry out George Jackson’s original vision, which was to deliver compelling content for, about and by the people and to bridge the digital divide by employing more minorities. We want to build brands online that will exist outside the Web.”

Prior to joining UBO, Andrews served as senior director of marketing for the black music division of Columbia Records and co-founded the SoulPurpose newsletter, which grew to have more than 5,000 subscribers.

UBO, which recently received $16 million in financing from the Flatiron venture capital group, currently consists of two sites, IndiePlanet.com and SoulPurpose.com, with a third, Latinflava.com, set to debut at the end of March. Working in conjunction with a dozen radio stations, UBO’s sohh.com will be the site of an online hip-hop awards show on April 12.

More Biz

  • Time Warner Building Logo

    Time Warner Q1 Earnings Rise But Higher Content Costs Take Toll

    James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.” He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current […]

  • Disney Opens Toy Story Land at

    Disney Opens Toy Story Land at Shanghai Theme Park

    James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.” He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current […]

  • US Capitol

    Music Modernization Act Unanimously Passes House of Representatives

    James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.” He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current […]

  • Directv Now

    AT&T Misses Q1 Targets, as DirecTV Now Streaming Service Hits 1.46 Million Subscribers

    James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.” He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current […]

  • Russell Simmons

    Russell Simmons Rape Accuser Drops $5 Million Suit

    James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.” He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current […]

  • Universal Music Group

    Empire Strikes Global Distribution-Services Deal With Universal Music Group

    James Andrews has been upped to exec VP of Urban Box Office (UBO), the Internet portal targeted to the “urban mindset,” which he defines as “a global community of people who share common experiences.” He was most recently senior VP of marketing for the company, which was co-founded by the late George Jackson and current […]

More From Our Brands

Access exclusive content