Larsen gets Seagram VP stripes

Company to merge with French conglom Vivendi

HOLLYWOOD — Seagram has upped communications director Anita Larsen to VP of corporate communications.

Montreal-based Seagram, which acquired control of Universal in 1995, has agreed to a $40 billion-plus merger with French conglom Vivendi and its Canal Plus subsidiary.

Larsen will remain based in New York and continue to report to Tod Hullin, exec veep of corporate communications and public policy. She joined Seagram in January 1999 after 15 years at Texaco.

Larsen “has played a very important role in positioning and communicating the transformation of the company,” Hullin said. “Her leadership, expertise and business skills have helped Seagram achieve its communications goals and will prove invaluable as the company moves forward with the proposed business combination with Vivendi and Canal Plus.”

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Biz News from Variety

Loading