HOLLYWOOD — Variety and Credit Suisse First Boston investment bank have announced plans to partner on “The Front Row,” continuing a long-running annual media-and-entertainment conference.
Variety has sponsored a yearly investors conference for the past 10 years in New York. The next session is set for Feb. 27 at the Grand Hyatt Hotel, and similar events will be established in Europe and elsewhere under the new partnership agreement with CSFB.
“Variety is delighted with our new partnership,” said Peter Bart, VP and editor-in-chief of Variety and Daily Variety. “It is our mutual objective to create an informative and edgy program of conferences that will provide valuable insights into our fast-changing media and entertainment landscape.”
Variety Group VP and publisher Charles Koones added: “CFSB shares our vision of creating the highest-level forums for entertainment and media professionals. ‘The Front Row’ and subsequent conferences will be unique in their presentation of the business and creative elements that shape the future of the industry.”
Details of speakers and participants will be announced at a later point. Among decision- and dealmakers featured at previous Variety industry summits have been Disney’s Michael Eisner, Microsoft’s Bill Gates, America Online’s Steve Case and Viacom’s Sumner Redstone and Mel Karmazin.
“This is an exciting opportunity for CSFB to partner with such a well-regarded and influential voice in the media industry,” said CSFB managing director and media group co-head Louis Zachary. “These events will enhance our relationships with clients and provide investors with a unique view of corporate leaders’ most current strategic thinking.”