Seeking to exploit the growing convergence among the talent, fashion, advertising, music and entertainment industries, CNA Talent Agency is acquiring print modeling firm Empire Model Management.
Deal was confirmed by Chris Nassif, prexy of CNA.
Patrick Collar, who launched CNA’s commercial division eight years ago, has now been upped to managing agent for both CNA Commercials and Empire Models.
Empire founder David Altman will remain on board as a consultant to the new venture.
“Beauty sells,” said Collar. “It’s not hard to get these girls opportunities, and now, we’ll develop their careers, too. We have a plan for them.”
Among the Empire models whose entertainment careers CNA will work to develop are Cameron Richardson, set to star in the upcoming small screen skein “Cover Me,” and model and cover girl Kim Smith, best known for her Guess? campaign.
CNA handles actors for TV series, but the bulk of its clientele works in commercials, appearing in as many as 400 to 500 spots a year.