Cinesite taps top exex

F/X house to expand into Internet

Kodak-owned f/x house Cinesite has officially named Colin Brown as CEO of its worldwide operations and chief operating officer of its European facility, while Ruth Scovill has been tapped prexy and chief operating officer of its U.S. facility, a newly created post.

The management move is seen as a way to guide the company into new business arenas, which could include the Internet, and expand its strategy as an f/x house.

Despite the changes, Cinesite, which is creating visuals for “X-Men,” “Mission: Impossible 2” and “The Sixth Day,” said it will continue to provide 2-D and 3-D f/x and film restoration work. But it will now also explore new hybrid motion imaging technologies and applications, including digital mastering services, and evaluate the need to offer its services in new worldwide markets.

Film, digital convergence

“We are at the dawn of a new age where the convergence of film and digital technologies offers unlimited possibilities,” said Eric Rodli, chief operating officer for Kodak’s Entertainment Imaging division, to whom Cinesite reports. “Colin Brown and Ruth Scovill are proven leaders with the experience, ability and imagination needed to guide the global Cinesite team at this important juncture.”

Brown has headed London-based Cinesite Europe, with a staff of 100, since it was founded in 1994. He has held the position of acting CEO of Cinesite worldwide for the past four months.

Before joining Cinesite, Brown was managing director of the European Television Network Group, managing director of Molinaire, London’s production and post-production group and executive veep of Rank-Cintel Inc. in the U.S.

New challenges

“We have been given the mission of making our current services accessible and affordable for filmmakers around the world,” Brown said. “Management at Kodak has also challenged us to explore new frontiers and bring the company into new digital arenas.”

Scovill takes the reins of Cinesite’s 200-member staff Hollywood offices on April 3.

To take the position, Scovill is ankling her role in corporate strategic planning at DreamWorks. There, she was also head of technology for feature animation.

Before that, she was veep of operations for Nickelodeon Studios, veep of emerging production technologies for MTV Networks and veep for digital and studio operations at Digital Domain.

Evolving strategy

“Kodak has made it very clear that Cinesite will be the company’s incubator for its evolving digital motion imaging strategy,” Scovill said. “We’ll be positioning our leadership team to do that — to get our efforts more focused and to pursue the right opportunities for profitable growth.”

Cinesite, which creates f/x for films and television commercials, most recently created shots for “The World Is Not Enough,” and is working on “U-571” and “Red Planet.”

Cinesite also provides restoration, digital film scanning and recording services, and operates the film inspection and archiving provider Pro-Tek vaults in Los Angeles and Effects Associates, a Pinewood Studios-based physical f/x facility in the U.K.

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