Trio mulls Latin kidvid

Antena in talks with NBC, Canada's Cinar for moppet channel

MADRID — Antena 3, Spain’s highest-rating private broadcaster, is in talks with NBC and Canadian children’s programming producer Cinar to launch a Latin American children’s channel.

According to Miguel Angel Miranda, the CEO of A3TV’s Audiovisual Services arm, the niche service would combine programming from all three partners, including A3TV’s niche kid feed Megatrix, skedded to make its pay-TV launch in Spain in June on digital satcaster Via Digital and regional cable systems.

In the first instance of synergy between Antena 3 TV and its 40% controlling shareholder, giant Spanish telco Telefonica, the service would be included on the cable services co-owned by Telefonica in Argentina, Chile and Peru, said Miranda.

Antena 3 TV’s third incursion into Latin America follows the launch of its satellite and cable channel Antena 3 Internacional in 1996 and ownership of local weblet Antena 3 Peru. It comes as the web announced Feb. 17 its best annual results ever: a 15% rise in total turnover to $515.4 million in 1998, with post-tax profits for last year of $91.9 million.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading