'Beast,' 'Tango' fill in for 'Salesman'
Even though Broadway had to face the week without the usually sold-out “Death of a Salesman,” total receipts jumped more than $1 million to close at $11,981,500.“Beauty and the Beast” returned to conjure up $420,766, as did “Tango Argentino,” which kicked up $135,272 in six preview perfs. Total tally of shows stood at 29, with six of them in previews. While “The Lion King” now remains the only sellout, “Saturday Night Fever” and “Dame Edna” may soon achieve similar status. “SNF” dipped slightly from the previous session, cooling off $15,034 to arrive at $800,777, with a gross potential of $901,190. Overall attendance, however, bounced up to 97.87%. Average ticket price: $60.66. “Dame Edna” grabbed an additional $27,225 to end at $272,960 with a gross potential of $327,314. She played at 92.26% capacity, with ticket prices averaging $46.81. The long-running “Cabaret” came close to selling out, playing 96.14% cap and offering the least discounted average ticket on Broadway: $72.34. Tuner rose $36,717 to finish with $511,854; gross potential is $560,680. “Ragtime” liked that January closing notice, which gave its biz a whopping $110,591 jolt, the biggest gain of the week. “Footloose,” another heavily discounted show, also rose nicely. It closed at $452,316 after the previous week’s take of $367,150. In its final full week of previews, “Kiss Me, Kate” scored the other big jump in receipts, gaining $86,199 to end at $530,689 with a gross potential of $771,039. It played 86.08% cap with the average ticket priced at $54.19. Overall, business improved for nearly every show. Those that didn’t share in the good news registered nearly insignificant dips. Besides “SNF,” there was “The Lion King,” and in previews, “Putting It Together” and “Swing!” “The Rainmaker” also saw a little less green, sliding $28,358 to end at $226,789 with a gross potential of $327,614. In an evenly split week of previews and regular perfs, it played at 96.57% capacity with an average ticket of $29.41.
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