Film mart launches Web site to provide transactions online

Netizens hoping to tap into this spring’s American Film Market are in luck — is launching a Web site so AFM buyers and sellers can make their transactions online.

“The Official Online Business-to-Business Film and Television Solution of the 2000 American Film Market” is the first in AFM’s 20-year history. The expected 7,000 attendees will be able to access info online about all the market’s completed or in development projects, making acquisitions in a password-protected environment.


“Our sponsorship opens the door for a technological renaissance within the film marketing and distribution industry that will redefine and simplify how films are marketed, distributed, bought and sold worldwide,” said prexy and chief operating officer Luke Bruckner.

American Film Market Assn. exec VP Jonathan Wolf is pleased to partner with because the site will “empower AFMA members and their buyers with the online tools necessary to succeed in this increasingly competitive industry.”

Film mart online synergy

Several Web companies are hungry to link up with the coming film markets, including the Sundance and Cannes film festivals.

Launched in September, FilmFinders aims to provide marketgoers with an online forum for their day-to-day negotiations. Meanwhile, just-bowed sites and offer biz execs info on current film deals and market events.

AFM runs Feb. 23-March 1 at the Loews Santa Monica Beach Hotel.

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