Frank Biondi Jr. further broadened his stake in the Internet Tuesday, investing in and joining the board of Yack.com, an Internet guide to live online events.
Yack.com’s guides send users to more than 10,000 Web events produced each week. The site also features a searchable database of listings, editorial reviews and content.
Yack.com declined to disclose the amount Biondi invested.
Also Tuesday, the New York-based company said it has tapped three executives in the hopes of expanding the venture: Ranbir Singh as senior VP of finance and administration; Ellen Kaye, VP of marketing; and Jeffrey Litvack, VP of business planning.
Singh, also an investor in the company, most recently was director, finance and operations accounting, at Vanstar Corp. He also held management roles at Beatrice and at Arthur Andersen.
Kaye will be responsible for developing Yack.com’s brand positioning and the company’s marketing efforts and public relations.
Most recently, she was VP of enterprises for USA Networks. Prior to that, she instituted the enterprises division at USA Networks and managed the development of the division’s new-media activities, including content development and production, marketing, ad sales, e-commerce and strategic alliances.
In addition to his post, Litvack will also be responsible for coordination of the company’s legal affairs. He was a manager in the media and telecom practice at Mitchell Madison Group in New York.
The trio will report to Jeff Morris, prexy and CEO of Yack.com.
“I am thrilled that Yack will be able to benefit from Frank Biondi’s expertise in the entertainment, financial and new-media fields,” Morris said.
Biondi’s investment in Yack.com comes just after the former Universal and Viacom CEO has taken stakes in Netcasters SightSound.com and AtomFilms as well as online editorial site Creative Planet through his investment arm WaterView Partners.
“Yack has proven itself to be the best of breed in the area of connecting consumers to new forms of online content,” Biondi said. “Yack will permanently impact the way people use the Internet to stay entertained, educated and informed.”