WASHINGTON — It turns out that it was easier lining up the president of the United States for a White House conference on the V-chip than it was getting commitments from network prexys.
The White House had hoped to schedule an event today to highlight the Clinton administration’s efforts to combat youth violence, but has now called off the conference. One source said White House officials felt that the event on youth violence could distract from the designated message of the week — peace in the Middle East.
But network prexys were not jumping at the chance to appear at the White House to promote the new technology that allows television sets to block programs that have been rated as inappropriate for children due to violence or sex.
Several network sources confirmed last week that the White House had asked them to show up with their latest public service announcements on the V-chip for a 45-minute press event.
One network source said the event may be rescheduled in the relatively near future.